MARKETING & SALES STRATEGY

The company proposes primarily four kinds of marketing strategy.The reason is kerala is fully literate and well familiar with gulf and western life style, the company focuses on penetrating its marketing in kerala.though a state 600km distanced,kerala could be treated as a town ship with 33.5 million people residing in it, with meat consumption per day is raising to 5200 metric ton.so it is evident that kerala is the ideal place to launch such a bussiness as to maintain brand equity mainly because its domestic meat production is only less than 280m.ton which is not sufficient in quantity.

  • RETAIL DISTRIBUTION CHANNEL
  • DIRECT BULK SUPPLY
  • ONLINE SALES SERVICE
  • EXPORTING
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